Privacy Policy
Effective date: August 13, 2026
The Funeral Helper (“we,” “us,” “our”) operates thefuneralhelper.com. This policy explains what information we collect, how we use it, and the choices you have.
Who we are
The Funeral Helper is a website providing memorial and funeral planning resources, including a free obituary builder, digital and physical memorial products, and grief support content. Our website address is thefuneralhelper.com.
Information we collect
Information you provide directly:
- Contact form submissions (name, email address, message content)
- Newsletter and email opt-in signups (name, email address)
- Order information when you purchase a product on our website (name, shipping/billing address, email address, order details)
- Payment information — we do not store this ourselves; it is collected and processed directly by our payment processors (Stripe and/or PayPal)
Information collected automatically:
- Standard technical data such as IP address, browser type, device information, and pages visited, collected via cookies and similar tracking technologies
- Interaction data from advertising and analytics tools, described below
Cookies and tracking tools
We use the following third-party tools, which may set cookies or use similar tracking technology on your browser:
- Google Analytics / Google for WooCommerce — to understand site traffic and shopping behavior
- Google Ads — to measure and improve the performance of our advertising
- Pinterest Tag — to measure the performance of our Pinterest content and ads, and to build advertising audiences
- MailerLite — to manage our email newsletter and track engagement with emails you’ve opted in to receive
These tools may use a cookie or an anonymous identifier to recognize your browser across visits. You can control cookies through your browser settings, including blocking or deleting them; doing so may affect how parts of the site function.
How we use your information
We use the information we collect to:
- Fulfill and ship orders
- Respond to inquiries and provide customer support
- Send newsletters or updates to subscribers who opt in (you can unsubscribe at any time via the link in any email)
- Understand site traffic and improve our content and products
- Measure and improve our advertising
Who we share your data with
We share information only as needed to operate the business:
- Stripe and/or PayPal — to process payments
- MailerLite — to deliver email communications to subscribers
- Google and Pinterest — as described in the tracking section above, for analytics and advertising measurement
- Shipping/fulfillment partners — for physical products, to deliver your order
We do not sell your personal information to third parties.
How long we retain your data
We retain order and customer information for as long as necessary to fulfill orders, comply with legal and tax obligations, and maintain business records. Newsletter subscriber information is retained until you unsubscribe or request deletion.
Your rights
Depending on where you live, you may have rights to access, correct, or request deletion of your personal information, and to opt out of certain tracking or advertising uses of your data. To make a request, contact us at info [at] thefuneralhelper.com.
If you are a Texas resident, note that our tracking tools honor recognized browser-level opt-out signals (such as Global Privacy Control) where technically supported.
Children’s privacy
Our website and products are intended for adults. We do not knowingly collect personal information from children.
Changes to this policy
We may update this privacy policy from time to time. The effective date at the top of this page reflects the most recent revision.
Contact us
If you have questions about this privacy policy or how your information is handled, contact us at info [at] thefuneralhelper.com